How funky is your chicken?
branding services
DISCOVER THE POWER OF YOUR DIFFERENCE
We’ve been designing and enhancing brands for 25+ years. Our clients work with us because we build well-designed brands that differentiate your business from the competition.
Brand identity development
Brand positioning and strategic tailoring
Logo, color palette, typography, and visual element design
Messaging strategy and development
Brand guidelines and standards
Customer journeys
Creative and art direction
Branded environments
Brand photography and visual application
Creative concept design for products and services
Marketing plans and guidelines
Tactic development
brand experience makes the difference
CUSTOMER EXPERIENCE DIFFERENTIATES YOUR BRAND FROM YOUR COMPETITOR
Your brand is just as important as your products and services because it is the experience remembered by your customers, community and employees.
Not just a logo, your brand is the sum of all the moving parts of your business — how it walks and talks gives it equity.
hire a branding professional
brand design to engage customers
WE CRAFT BRANDS WITH A COMPETITIVE EDGE
We combine culture with forward-thinking style, knowledge with experience, and design with data to create new brands and renew and activate existing brands. Because brand equity matters, we work with you through our process to create brand value and experiences that connect you to your customers and resonate with your audience.
define your brand
Create your signature
Define your brand position and business identity. We strategically evaluate your market position to plan, craft, and design your brand with a competitive edge.
optimize your brand
Find your voice
Create strategic messaging and content aimed at your target audience. Make the right first impression with on-brand appeal that delivers a consistent brand experience.
connect to customers
Pilot your personality
Deliver relatable brand experiences and connect with your customers with creative concepts and tactics, A/B testing, and a marketing plan that engages and resonates.
⭐️⭐️⭐️⭐️⭐️
So grateful for the creativity and experience Baxter Branded offered in helping me create a brand. This was a new process for me, and the professional staff has been transparent and assured me that they would handle my project. Thank you.
– Norman Levitan, Wisdom to Change Counseling
benefits of good branding
APPRECIATED BY CUSTOMERS AND POCKETBOOKS WORLDWIDE
Establishes a consistent identity
Positions your brand in the marketplace
Sets brand standards and guidelines
Enhances customer experiences and engagement
Defines target audience
Determines art and style direction for visual assets
Complements your mission and values
Establishes messaging and tone
Helps you plan your marketing strategy
branding insights
FEATURED BRANDING AND BRAND DESIGN ARTICLES